Marketing Mania 2019 Session 2 - Strategies to Attract Your Target Customer

Marketing Mania is a four- part educational workshop series designed with the small business owner in mind.  This weekly series will provide you with the tools you need to create a marketing strategy for your business. Everything from social media to cross promotion, this series will cover both the strategic and tactical aspects of marketing your business. The Marketing Mania Series is generously sponsored by Be Found Online.

Session 2: Strategies to Attract Your Target Customer 

This Session will be a Panel Discussion moderated by Robin & Caitlin from FWord Consulting with local business owners from a variety of industries.  
 

Topics to be discussed include: 

• Defining your brand
• Cross-promoting with effective community partners
• Unique programs in your space

FWord Consulting helps customer-facing businesses optimize their business by implementing strategies in service/selling, talent development, visual, operations and more. They have a combined 20 years experience in retail leadership and are on a mission to empower small businesses and female entrepreneurs to be their best, and take up space in the business world. Their expertise leading successful businesses and multi-million dollar markets give them valuable insight and they are excited to lead this discussion.